Your editing style is your visual signature. It’s what makes someone scroll past hundreds of photos and stop at yours. The great news? You don’t need years of experience or expensive software to develop one. With the right premium presets from 123presets, you can fast-track your journey to a cohesive, professional, and uniquely you aesthetic.
In this in-depth guide, we’ll walk you through the exact process thousands of creators have used to build their personal editing style — entirely with 123presets mobile and desktop Lightroom presets.
Why Developing a Personal Editing Style Matters in 2025
Instagram, TikTok, and Pinterest are more saturated than ever. A consistent, recognizable editing style is no longer optional — it’s the difference between growing a loyal audience and getting lost in the noise.
- Instant brand recognition (even before someone sees your username)
- Higher engagement rates from a cohesive feed
- Faster editing workflow (no more guessing)
- Clients and brands seek out photographers with a defined look
Step-by-Step: How to Build Your Signature Editing Style
Step 1: Discover Your Core Aesthetic Mood
Before touching any presets, ask yourself:
- Warm or cool tones?
- High contrast or soft and dreamy?
- Moody and cinematic or bright and airy?
- Film-inspired or clean and modern?
Save 20–30 photos from photographers you admire. Look for patterns in color palette, contrast, and grain. This becomes your moodboard.
Step 2: Choose a Strong Base Preset from 123Presets
Instead of jumping between random free presets, start with one high-quality professional preset as your foundation.
Popular starting points used by top creators:
- Moody & cinematic: Presets from the New 2025 Collection
- Warm & golden: Best-Selling Mobile Presets
- Film-inspired: Vintage Collection
- Clean & bright: Natural Collection
Pro tip: Pick just one preset to master first. Consistency comes from repetition.
Step 3: Make Micro-Adjustments to Make It Yours
This is where your style is born. After applying your base preset, make 3–5 small, consistent tweaks every single time:
Example customizations top creators use:
- Always lower clarity by -8 for softer skin
- Boost orange luminance +12 for glowing skin tones
- Add +5 grain at 40% roughness
- Slightly lift shadows +10 for an airy feel
- Shift greens toward teal in the color mixer
Save these as a custom preset so you can apply your exact signature look in one tap.
Step 4: Build a Family of 3–5 Related Presets
Once you have your main signature preset, create variations for different lighting conditions:
- Main preset (golden hour)
- Indoor/low light version (+exposure, +warmth)
- Harsh light version (-highlights, +clarity)
- Black & white version (using B&W Collection as base)
All variations should feel like they belong together — this creates feed harmony.
Step 5: Apply Ruthlessly Consistent Editing
The #1 mistake? Using a different preset every post. Train your audience to recognize your look by applying your signature style to every single photo — even if it’s not “perfect” for that image.
Over time, your audience will associate that exact look with you.
How to Use 123Presets Bundles to Accelerate Your Style Development
The fastest way to find your perfect look? Get access to hundreds of professional presets and experiment freely.
Best options:
- All-in-One Mega Bundle – 500+ presets (mobile + desktop) with up to 95% off
- Best-Sellers Collection – The most popular starting points used by top influencers
- New 2025 Drop – Trending aesthetics updated monthly
Bonus: Tools to Maintain Consistency Across Platforms
- Use the same preset on Reels with matching Video LUTs
- Create Instagram highlight covers using your signature colors
- Plan your feed using preview apps (Preview, Planoly) to ensure color harmony
Frequently Asked Questions
Can I create a unique style using presets, or will I look like everyone else?
Yes! Presets are starting points. Your micro-adjustments, subject matter, and composition are what make your feed unique.
How long does it take to develop a personal style?
Most creators see a dramatic shift in 2–4 weeks of consistent editing with the same base preset + custom tweaks.
Do 123presets work on both mobile and desktop?
Yes — every preset includes both mobile (.DNG) and desktop (.XMP) versions with one-click sync.
Can beginners really develop a pro-level editing style?
Absolutely. 123presets are designed to give professional results with zero experience required.
Start Building Your Signature Style Today
Your dream aesthetic is closer than you think. Thousands of photographers and influencers have transformed their feeds using 123presets as their foundation.
Ready to create a feed that stops the scroll?
Get the Complete 500+ Preset Bundle (95% OFF) →
Or explore Best-Sellers used by top creators
Your signature style is waiting. Start editing like the pro you’re becoming — today.
